{"id":34,"date":"2025-12-17T00:22:09","date_gmt":"2025-12-17T00:22:09","guid":{"rendered":"https:\/\/girisimhukuku.com\/blog\/?p=34"},"modified":"2025-12-17T00:29:40","modified_gmt":"2025-12-17T00:29:40","slug":"ticari-sir-nedir-ve-nasil-korunur","status":"publish","type":"post","link":"https:\/\/girisimhukuku.com\/blog\/ticari-sir-nedir-ve-nasil-korunur\/","title":{"rendered":"Ticari s\u0131r nedir ve nas\u0131l korunur?"},"content":{"rendered":"<p>Ticari s\u0131r; bir i\u015fletmenin rekabet g\u00fcc\u00fcn\u00fc olu\u015fturan, rakipleri taraf\u0131ndan bilinmeyen, kamuya mal olmam\u0131\u015f ve i\u015fletme sahibi taraf\u0131ndan gizli tutulmas\u0131 y\u00f6n\u00fcnde irade g\u00f6sterilen her t\u00fcrl\u00fc bilgidir. M\u00fc\u015fteri listeleri, fiyatland\u0131rma algoritmalar\u0131, tedarik\u00e7i anla\u015fmalar\u0131 veya hen\u00fcz patentlenmemi\u015f form\u00fcller ticari s\u0131rd\u0131r. Ticari s\u0131rlar i\u00e7in marka veya patent gibi bir &#8220;tescil makam\u0131&#8221; yoktur. Koruma tamamen &#8220;fiili&#8221; \u00f6nlemlere dayan\u0131r. Bu s\u0131rlar, \u015firket i\u00e7i s\u0131k\u0131 fiziksel\/dijital g\u00fcvenlik \u00f6nlemleriyle (yetkilendirilmi\u015f eri\u015fim) ve \u00e7al\u0131\u015fanlarla\/ortaklarla imzalanan \u00e7ok s\u0131k\u0131 Gizlilik S\u00f6zle\u015fmeleri (NDA) ile korunur. S\u0131r bir kez if\u015fa oldu\u011funda, hukuki yapt\u0131r\u0131mlar (tazminat vb.) m\u00fcmk\u00fcn olsa da s\u0131rr\u0131n ticari de\u011feri geri getirilemez.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ticari s\u0131r; bir i\u015fletmenin rekabet g\u00fcc\u00fcn\u00fc olu\u015fturan, rakipleri taraf\u0131ndan bilinmeyen, kamuya mal olmam\u0131\u015f ve i\u015fletme sahibi taraf\u0131ndan gizli tutulmas\u0131 y\u00f6n\u00fcnde irade g\u00f6sterilen her t\u00fcrl\u00fc bilgidir. M\u00fc\u015fteri listeleri, fiyatland\u0131rma algoritmalar\u0131, tedarik\u00e7i anla\u015fmalar\u0131 veya hen\u00fcz patentlenmemi\u015f form\u00fcller ticari s\u0131rd\u0131r. Ticari s\u0131rlar i\u00e7in marka veya patent gibi bir &#8220;tescil makam\u0131&#8221; yoktur. Koruma tamamen &#8220;fiili&#8221; \u00f6nlemlere dayan\u0131r. Bu s\u0131rlar, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-34","post","type-post","status-publish","format-standard","hentry","category-girisim-hukuku-soru-cevap"],"_links":{"self":[{"href":"https:\/\/girisimhukuku.com\/blog\/wp-json\/wp\/v2\/posts\/34","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/girisimhukuku.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/girisimhukuku.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/girisimhukuku.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/girisimhukuku.com\/blog\/wp-json\/wp\/v2\/comments?post=34"}],"version-history":[{"count":1,"href":"https:\/\/girisimhukuku.com\/blog\/wp-json\/wp\/v2\/posts\/34\/revisions"}],"predecessor-version":[{"id":177,"href":"https:\/\/girisimhukuku.com\/blog\/wp-json\/wp\/v2\/posts\/34\/revisions\/177"}],"wp:attachment":[{"href":"https:\/\/girisimhukuku.com\/blog\/wp-json\/wp\/v2\/media?parent=34"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/girisimhukuku.com\/blog\/wp-json\/wp\/v2\/categories?post=34"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/girisimhukuku.com\/blog\/wp-json\/wp\/v2\/tags?post=34"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}